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SHOP: SHOWSTUDIO (MAYFAIR)

SHOWstudio Shop

SHOWstudio, the online fashion broadcasting company, has established a gallery-cum-shop featuring artifacts from renowned designers and photographers – items that were originally unveiled in iconic fashion shoots and catwalks.

SHOWstudio Shop

1-9 Bruton Place, London W1J 6LT (020 7399 4299)

Interior of shop

The space is curated by Nick Knight, the photographer and director of the original SHOWstudio website. The ever-changing exhibits are all items that were captured on camera by contemporary photographers whose imagery stands alongside the objects.

Photography

In addition, a live studio set up enables spectators to see the process behind the creation of fashion imagery online. A number of renowned designers are filmed via a webcam whilst creating unique pieces known as ‘SHOWstudio Originals’. These pieces are sold with the existing artifacts and prints. Information on particular events can be found on their website.

Images are taken from the exhibition titled Inside/Out, shown in summer 2010.

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