The third annual Brit Insurance Design Awards has produced another eclectic and progressive range of nominees, all of which are on show at the Design Museum.
BRIT INSURANCE DESIGN AWARDS 2010, 17th February – 31st October 2010
DESIGN MUSEUM
Shad Thames, London SE1 2YD (020 7940 8790)
Industry experts have nominated the world’s most compelling and progressive designs across seven categories: Architecture, Fashion, Furniture, Graphics, Interactive, Product, and Transport.
From the comprehensive list, the jury will select the seven category winners, to be announced on 4th March. The finalists will then find out who will win the overall Brit Insurance Design of the Year 2010 at the awards dinner on 16th March.
Alex Newson, curator of the exhibition, has this to say of this year’s nominees, “It’s interesting to see how themes of sustainability and social responsibility have emerged in this year’s nominations, revealing both the importance of economical and social change in design over the last twelve months.”
POST UPDATE: On 16th March 2010, the winner of this award was announced. Congratulations to recent RCA graduate Min-Kyu Choi who designed the ingenious Folding Plug, which is an elegant reinterpretation of the humble British plug.
Choi’s inspiration came from having to carry around the world’s largest plug (UK pin plug) with the MacBook Air, the world’s thinnest laptop. The Folding Plug is an extraordinarily obvious evolution for a clunky functional object that most of us have always lived with and have never questioned. Hopefully, this new design will enter the commercial market soon!
Images – from top: Mission One motorcyle by Yves Behar; Samsung 310 mini laptop by Naoto Fukasawa; Honda EV-N Concept by Kanna Sumiyoshi; Commode by PearsonLloyd; Porch Dog House prototype, Bilox, Mississippi by Marlon & Bilox model homes; Folding Plug by Min-Kyu Choi.
Tags Bermondsey | Brit Insurance | Brit Insurance Design Awards 2010 | Design Museum | Min-Kyu Choi
